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Our Values

Customer Empowerment

Trust and Transparency

Growth and Innovation

TechNWeb is committed to helping retail, wholesale, healthcare, and manufacturing companies maximize their investments in CRM and eCommerce technology. We take pride in understanding our customers' business and finding the most efficient solutions that address their unique set of needs.

Meet The Leadership Team

Igor Krasnykh Headshot

Igor Krasnykh

CEO & Founder


Igor is the founder and CEO of TechNWeb. Rooted in transparency and empowerment, Igor’s vision is for TechNWeb to educate its customers on best practices and guide them to implement scalable solutions. With over two decades of experience in technology, Igor has held senior roles at two Fortune 50 companies in the Manufacturing  and Healthcare industries, and has secured two patents. As a true entrepreneur at heart, Igor’s passion lies in building customer centric solutions that transform organizations and create tangible business value. Igor holds the Salesforce Ranger trailblazer rank and has helped over a 1,000 SMBs through technology implementation, automation, and growing recurring revenue.


Alexander Beschastny



Alexander is the COO at TechNWeb. He oversees eCommerce platform development teams and their operations, as well as delivery success and customer satisfaction. Beschastny’s vast experience includes technical architecture, custom feature development, store maintenance, customer support, CMS implementations, website migrations, building marketplaces, and integrations with various external systems. He has built solutions for customers in the fashion, beauty, manufacturing, education, electronics, food, media, and healthcare industries. Alexander’s passion is building long-lasting relationships with customers and partners, helping them grow revenue, maximizing profits, and reducing operational overhead.

Anna Krasnykh: Head of Strategy

Anna Krasnykh

Head of Strategy


As the head of Strategy at TechNWeb, Anna has been involved with the company since its inception in 2011. Anna has over a decade of experience in technology, working with retail, financial services, non-profit and technology companies globally. Prior to rejoining PowerSync in July of 2023, Anna spent 4 years at Amazon Web Services as a trusted advisor to the Americas Professional Services business unit, a $1B global consulting organization. Anna’s experience includes leading and developing transformational customer programs and  leveraging Cloud technology to drive tangible business impact. Recognized as an exceptional leader with a big vision and a proven track record of success in strategic initiatives, Anna is passionate about people, innovation, and growth.

Sep 2011

TechNWeb (dba. PowerSync) was founded and the first Magento + Salesforce Integration was released.

Feb 2012

We onboarded our first international customer 🌎

Mar 2015

We built and released the Magento 2 + Salesforce Integration.

Aug 2018
Jan 2019

We expanded our offerings to formally include consulting and professional services for our customers. At the time these included Magento custom development, maintenance, and support.

Dec 2019

We expand our partnerships with Salesforce and launch a program to offer Salesforce custom development to further help our customers maximize their investment in CRM.

April 2023

TechNWeb further extends its CRM expertise and becomes a HubSpot Solution Partner.