Premier Research Labs: Subscription Management Transformation
How we transformed manual ongoing order chaos into an automated revenue machine that scales with demand
In New Annual Revenue
Lost Transactions Recovered
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Industry
Health & Supplements
Platform
Adobe Commerce Cloud
Timeline
3-Month Implementation
Investment
Strategic Growth Engine
THE CRISIS
The Subscription Nightmare: Manual Processes Killing Growth Potential
The Problems That Demanded Action
Overwhelming
Manual Processes
Existing subscription options lacked essential functionality and required extensive manual management, consuming valuable team resources
Growing
Customer Frustration
Limited self-service options forced customers to contact support for basic subscription changes and management.
Critical
System Limitations
Current solutions couldn't provide the flexibility and customization needed for their specific business model.
Projected Impact: Stifled Growth and Operational Inefficiency
Without a robust subscription solution, Premier Research Labs couldn't scale their subscription business effectively.
THE TRANSFORMATION
Recurring Revenue Growth Engine Implementation
TechNWeb built the strategy and led a comprehensive transformation of Texas Supplements through eCommerce experience
Complete Platform Revitalization
Working closely with another agency, TechNWeb leveraged mPower (for Adobe Commerce) to address these challenges:
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Flexible Product & Subscription Configuration
Drastically improved visibility and usability to help customers find products instantly
-
Self-Service Account Management
Subscribers manage their plans directly without relying on support
-
Automation of Billing, Error Handling & ReportingBilling and issue handling run automatically with clear reporting
-
Responsive Support & CustomizationTailored to Premier Research Labs’ workflows with dedicated support
Phase 1: Foundation Setup
Platform Integration
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Implemented mPower subscription management extension
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Optimized product pages for conversion
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Set up automated billing infrastructure
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Optimized Adobe Commerce checkout
Immediate Impact
Seamless Integration
Zero disruption to existing operations
Phase 2: Customer Experience Enhancement
Self-Service Implementation
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Enhanced customer account management portal
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Added subscription modification workflows
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Implemented subscription pause/resume features
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Enabled automated notification systems
Customer Empowerment
Self-Service Success
Customers can now manage subscriptions independently
Phase 3: Operations Optimization
Process Automation
-
Configured recurring billing processes
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Implemented error handling and recovery systems
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Created operational efficiency workflows
-
Built reporting and analytics capabilities
Operations Relief
Automated Systems
Manual subscription management has been dramatically reduced
"[TechNWeb] has helped us to get the best solutions by asking the right questions and not just listening to what the business owner says they need... the [TechNWeb] team understands both [tech and business]."
KEY TAKEAWAYS
What This Means for Your Business
Manual Processes Kill Growth
Premier Research Labs was trapped by manual subscription management that consumed resources and limited scalability.
Your takeaway:
Audit your manual processes right now.
Customer Experience Drives Retention
Self-service capabilities transformed customer frustration into empowerment and independence.
Your takeaway:
Give customers control over their subscriptions.
Flexibility Enables Growth
mPower's customizable architecture allowed Texas Supplements to configure subscriptions exactly for their business model.
Your takeaway:
Don't compromise your business model for rigid software.
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